Pioneers from the Alps
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| San Francisco's William Tell Hotel in 1939 |
In 1939 who could have imagined
that those Swiss immigrants making sparkling wine in the
basement of San Francisco's William Tell Hotel were the nucleus
of an American tradition? Below the bustle of Clay Street,
Rudolph Weibel and his son, Fred Emile Weibel, were just doing
what came naturally - making quality wine as learned from the
classic traditions of their family heritage.
Before coming to San Francisco they
had spent their first year in America working the 1937 vintage
at the Columbia Winery in Vancouver, Washington. Even though it
was a short stint for the y moved from the
Northwest to California.
The immediate success of the
William Tell Hotel wines necessitated a move to a larger
facility in San Francisco's "south of the slot" (now called,
"South of Market"). Again, they built on their reputation of
quality in a city that had a European flair and an inherent
interest in wine. But while it is possible to make good wines in
the confines of an urban building, it is not possible to grow
good grapes there! Up until then, the fruit had been shipped in
from the surrounding wine growing regions. So when the defining
moment of opportunity came in 1946 to purchase 100 acres of
historical vineyards in Mission San Jose, the choice was
obvious. Once again the Weibel Family moved to follow their
dreams, this time from the cool marine air of San Francisco to
the warm, arid climate of the South Bay.
The Mission and The Guv
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| An Old Wine Press |
The
Mission San Jose acreage was originally owned in the 1800s by
California Governor Leland Stanford. Some say that Stanford's
original plan was to build a university there to honor the
untimely death of his fifteen-year-old son. But Mrs. Stanford
thought that the educational memorial would be better suited on
a parcel west, across the bay in Palo Alto - affectionately
known then as "The Farm". It is today known as Stanford
University. Once the decision was made in 1869 to found the
university in Palo Alto, the Stanfords proceeded to build a
winery annexed with newly planted vineyards. It also turns out
that the afternoon breeze off the bay was just the cool relief
needed for the sun-drenched grapes of Mission San Jose.
While the university across the bay thrived into the next
century the Leland Stanford Winery did not. The vineyards went
fallow because of the potent punch of phylloxera and
prohibition. In 1917, the Stanfords finally sold the winery. The
next thirty years saw various owners and commercial uses,
including a period when it was a horse-racing track!
Family and Vineyard Replanted
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| Carboys of Wine |
When the Weibel Family arrived in 1946
all that was left of the Leland Stanford Winery was a dilapidated
brick building leaning against the hills that overlooked the gnarly
grapevine stumps. After they purchased the winery, they rejuvenated
the production area, replanted the vines and put Oscar Habluetzel
in charge of winemaking (a job that lasted 37 years). All three
families lived in the front section of the old winery until three
homes were built on the property: first for Rudolph, then Oscar
and his family, and finally Fred Emile and Hulda who had a new baby:
Fred, Jr., the future President and CEO of Weibel Vineyards.
In the following decades Weibel Vineyards
also produced sweet and fortified wines, which were very much popular
in the 1940's and 1950's. Then, in the early 1960's as the American
palate began to shift toward drier table wines, they began planting
and making Cabernet Sauvignon, Chardonnay, Pinot Noir, and Sauvignon
Blanc.
Also, in 1959 Weibel Vineyards introduced
a zippy little white wine called Green Hungarian. The grape's origin
is obscure, but there seems to be a connection to Hungarian-born
Agoston Haraszthy - the godfather of California viticulture. Other
wineries produced Green Hungarian, but Weibel Vineyards' version
caught the fancy of new wine drinkers and, at its peak, they were
making 80,000 cases a year of it. "It just clicked," said Fred,
Jr., "Some people look down at wines that aren't totally dry. But
there's always a need for something slightly sweet and with a zing.
Hey, it's refreshing - and great with spicy food."
Along with fellow pioneers Paul Masson,
Wente, and Almaden, Weibel Vineyards helped revitalize the American
wine industry after years of prohibition, depression, and war. In
retrospect, the State Fair blue ribbons that they were awarded in
the 1950s' and 1960's were the early flags that signaled California's
return to being one of the great wine regions of the world.
After fifty productive years in Mission
San Jose Fred, Jr., relocated Weibel Vineyards along with family
and longtime employees to another formidable wine-growing region
in Woodbridge, California, just outside of Lodi. Here the family
tradition continues with Oscar's son, Gary Habluetzel, Vice
President in charge of operations. Fred's son, Justin, graduated
from the University of California at Davis with a degree in
fermentation science and pursues winemaking for other wineries
in California and elsewhere.
Into the Present with Panache
Today, the Weibel Family celebrates
their eighth decade in the wine business with the legacy of
wines such as
their Weibel Family selection from their
Mendocino County vineyards.
Of course, Weibel Family Vineyards & Winery continue to make a
broad array of California
champagnes and naturally flavored sparkling wines. The famous Green Hungarian lives on in
spirit as the popular Weibel Family GH. Weibel
Family Vineyards & Winery's dedication to
quality and value assures that there will always be "wines for
everyone on any day."

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